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Small businesses today face a challenging task of standing out in a crowded digital landscape. One way to do this is through creating engaging, high-quality social media content that connects with your target audience.

Small business face a tough challenge when it comes to marketing on social media. With limited resources and a need to target their audience effectively, it can be difficult to know where to begin.

Unlike large corporations, small business often have limited resources, both in terms of time and money, to devote to data collection, analysis, and action planning. However, this does not mean that small businesses cannot benefit from data science.